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Event purchase - segmentation

  • 9 May 2023
  • 1 reply
  • 26 views

Hi,

I would like to ask about working with the event “purchase” within segmentation. I have a feeling it is not showing correct results after i save the segment. I have tried to create a segment with contacts from a specific country AND that they have performed the event “purchase”. However, when i look at several contacts and their activity I do not see any purchase event that was made, so i am not entirely sure how those contacts got into the segment.

They have a last_purchase_date attribute as well as a custom attribute of last_purchase_product_name but the event itself is nowhere to be found within the contacts information.

Any help would be gladly appreciated. :-)

Thank you.

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Best answer by Felix 10 May 2023, 07:37

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Userlevel 4

Hello zuzana.i,

please keep in mind that only events of the last 30 days are shown in the activity log / profiles. Nothing will be deleted in the backend so (as you already did) you can create segments with these events and people will show up in it. You simply can not check manually.

See the blue box here for more information.

 

Hope that helps 😉

Felix

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