{{Snippets.greetings}} with a liquid fallback saves you from failed messages

This is cool! I’m also not great with liquid so only having to actually type the longer logic out once and then use the snippet makes me feel a lot more confident that I’ll have consistency in my messages. 

Thanks for sharing! 

Thank you for sharing Chloe! That’s super useful!

hey Chloe,

like your post! I was confronted with the fact that in some languages there are specifc ways to use formal as well infomal greetings. I created some liquid that solves this issue.

The last version is in German, because there is no such a version in the English language.

Formal - No Salutation (Gender neutral)

Hello {% if customer.first_name %}{% if customer.last_name %}{{customer.first_name}} {{customer.last_name}}{% else %}dear customer{% endif %}{% else %}dear customer{% endif %},

Note: When translating "dear customer" can be changed to the local gender neutral expression, e.g. in German "lieb:r Kund:in".

Formal - Salutation (Fallback gender neutral)

Hello {% if customer.gender == "female" %}{% if customer.last_name %}Mrs. {{customer.last_name}}{% else %}dear customer{% endif %}{% elsif customer.gender == "male" %}{% if customer.last_name %}Mr. {{customer.last_name}}{% else %}dear customer{% endif %}{% else %}{% if customer.first_name %}{% if customer.last_name %}{{customer.first_name}} {{customer.last_name}}{% else %}dear customer{% endif %}{% else %}dear customer{% endif %}{% endif %},

Note: When translating "dear customer" can be changed to the local gender neutral expression, e.g. in German "lieb:r Kund:in".

Note: The attribute "gender" can also be replaced by "salutation".

Informal - No Salutation (Gender neutral) 

Hello {% if customer.first_name %}{{customer.first_name}}{% else %}there{% endif %},

Informal - Salutation (Fallback gender neutral)

Hallo {% if customer.gender == "female" %}{% if customer.first_name %}liebe {{customer.first_name}}{% else %}liebe Kundin{% endif %}{% elsif customer.gender == "male" %}{% if customer.first_name %}lieber {{customer.first_name}}{% else %}lieber Kunde{% endif %}{% elsif customer.first_name %}lieb:r {{customer.first_name}}{% else %}lieb:r Kund:in{% endif %},

Note: You can replace the German words with any other lnaguage. Here is an explanation of the words in English:

• Hallo = Hello
• liebe = dear (female)
• lieber = dear (male)
• Kundin = customer (female)
• Kunde = customer (male)
• liebe:r Kund:in = gender neutral version of “dear customer”