I have a campaign triggered by a segment. When the campaign was originally launched with Segment 1, it had a filter that excluded Segment 2.
I now realize that I want Segment 2 to go through the campaign. I would like to manually add Segment 2 into the campaign.
The only solutions I could think of were:
- Create a duplicate campaign and send Segment 2 through it
- Find a way to for the trigger to reassess Segment 1, realize excluding Segment 2 is no longer a requirement, and send Segment 2 people through the campaign
- Find a way to add an ad-hoc segment to the campaign
You could either stop the campaign, remove the filter, and start it over again—effectively “force” matching people again. Or you could start a new campaign as you mentioned.
Both options are valid—it boils down to your preferred approach and how you’d like the performance of the campaign to be measured/measurable.
If you restart the campaign, you’ll have everything at a single place (but you’ll might want to check that people don’t get the messages twice if they got them already).
If you make a new one, you’ll need to look at two places to have a broader understanding of the campaigns’ performance (but with the benefit of a granular distinction between the two segments).
Hope this makes sense!