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Assigning Relationships to Objects via Data Feed

  • 13 September 2023
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We have an integrated data feed from Snowflake to Customer.io and are looking at potentially assigning relationships to objects through this feed. Is there a way to do that? I see the API and UI methods, but no import/integration method. If that is not possible, is there a way to create an automation to assign the relationship based on an attribute we are already appending to a person’s profile? (Maybe as part of the workflow - say, ‘if [this] attribute = [this], assign [this] object relationship’?)

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Best answer by Penny 14 September 2023, 07:53

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Hey @tracy.davis ,

It is possible to create a relationship between a Profile and an Object via reverse ETL integrations such as Snowflake. 😊

I’ve linked our documentation on the Query Requirements here for your easy reference: https://customer.io/docs/journeys/snowflake-reverse-etl/#query-requirements

(The alternative is definitely also possible where you can create a campaign, and send a webhook request to our API to update the relationship.) 

I hope this helps to point you in the right direction! 

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